Video Marketing

Last week I was working with Plastic Components Inc., a fully automated injection molding company based in Wisconsin to assist with their marketing initiatives. As we were discussing the types of marketing campaigns they were actively running, I was most impressed by their video.

With the emergence of Google Video and high-speed internet access being quickly adopted, my guess is that video marketing will start to play a role in the plastics industry.  What's most appealing about the video is that it quickly provides you with a feel for the company's climate and dedication to their customers. 

Think of your customers - if they saw a video like this for your company, would they be compelled enough to pick up the phone and contact you?

- Nathan